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Calvert McBride Printing



Cross Media Marketing

According to the Direct Marketing Association, 42% of people prefer to respond to direct mail online. Other studies show that personalized URLs (aka PURLS) can boost response rates 2-5 times more than regular direct mail alone.

With a well designed cross media marketing program, you can connect with your target market through numerous media channels and see a significantly increased response rate.




Calvert McBride Printing
3811 Planters Road • Fort Smith, AR 72906
Phone: (479) 646-8311 • Fax: (479) 646-6036
E-mail: orders@calvertmcbride.com

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